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BNPL - Biggest Opportunity or Biggest Risk for the Payment Industry?

organized on 7 April 2022 | 16:00 CET

Watch the recording of an insightful webinar, to gain first-hand insights from Payla’s work with large payment companies on how to implement Paylater products successfully with merchants and where the real challenges are.

 

BNPL or "Buy Now, Pay Later" has been dominating the payment industry news since last year. A lot of new companies emerged, creating a significant shift of payment volume from traditional cash and credit card payments to new BNPL offerings, both within E-commerce and at the Point of Sale. 

Payment companies are increasingly focused on this trend and quite a few took the opportunity to offer BNPL products to their merchant customers. But there are some caveats on how to implement and operate BNPL products. Higher rewards usually come with higher risks and BNPL is no exception.

In this webinar, Urs Bader and Roberto Valerio will share some first-hand insights from their work with large payment companies on how to implement pay later products successfully with merchants and where the real challenges are.

 

Agenda:
• A quick introduction to all key components of a true BNPL solution
• The beauty of BNPL - A consumer-centric product for a simple and quick checkout experience
• The Challenges of BNPL - Advice on steering clear of risk for consumers and merchants
• For Payment Companies: How to position your BNPL offerings - as a brand or a service? What do merchants expect from you?
• For Payment Companies: The shift from payment brands to marketplaces and consumer apps. How to avoid the Klarna trap.


Keywords: BNPL, ecommerce, POS, checkout optimisation
Categories: Payments & Commerce
Companies: Payla
Countries: World
This article is part of category
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