Due to the central ordering and payment process of the online marketplace, customers can now use the Yapital app on their smartphone to pay for over 24 million products from a selection of more than 10,000 brands.
Rakuten`s online shopping mall has over 90 million customers worldwide and more than 7,000 merchants are represented on the German Rakuten platform alone.
Yapital is a European, cashless cross-channel payment solution operating across all channels for in-store, mobile, online and by invoice. Following online registration, the user can make payments, send and receive money with Yapital across all channels.
Yapital was established in 2011 as a wholly owned subsidiary of the Otto Group. Yapital Financial AG is licensed in Luxembourg as an electronic money institution.
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