The mobile payment method will be will be offered in “primeclass” lounges operated by TAV Operation Services in Frankfurt, Copenhagen and Zurich airports initially. TAV will expand the service offering via Wirecard’s platform and will make it available in airports in the US and in the Middle East.
In addition, Wirecard will support TAV Operation Services in marketing activities with Alipay, such as hosting in-app coupons and discounts. As part of the agreement, Wirecard will provide acceptance and assume responsibility for transaction processing through its ePOS App.
According to the press release, a 2017 study by Nielsen and Alipay found that a single Chinese tourist in Europe will spend on average EUR 3,250 during their trip. The same study found that 91% of Chinese tourists would be more willing to spend and shop abroad if more merchants accepted Chinese mobile payment brands.
For more information about Wirecard, please check out a detailed profile of this company in our dedicated, industry-specific online company database.
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