VISA to demonstrate wireless POS at Channels Banking Strategy Summit

Thursday 3 February 2005 14:23 CET | News

Visa International CEMEA’s (Central and Eastern Europe, Middle East and Africa) Head of Chip, Sergey Yelutin, is to demonstrate the latest capabilities of wireless POS technology at the forthcoming Channels Global Banking Strategy Summit.

The demonstration will show how wireless terminals can enable POS acceptance in markets that are constrained either by the lack of a landline infrastructure or the mobility requirements of its vendors. “For many years the only alternative to a landline attached POS terminal was a manual embossing machine. Embossing machines have been an important part of the Visa acceptance network, enabling Visa cards to be widely accepted, but they are less efficient than POS terminals, and they can be less secure. Furthermore they cannot be used with Visa Electron cards, of which there are many in the CEMEA region,” said Yelutin. “So, where there are no landlines or poor landline infrastructure, a different form of connectivity is required to enable electronic POS terminals to reach the acquirer or processor host.” Over the last ten years there has been a global explosion in the number of mobile phones deployed. This growth has not been restricted to the wealthy G8 countries, but has also occurred in the developing world. Wireless communication masts have been built in both urban and rural areas, allowing mobile phones to work in places that have no, or unreliable, landlines. Electronic POS terminals with a wireless communications device embedded, or externally connected, can use these masts just as effectively as mobile phones. Visa CEMEA has worked with vendors to develop a cost-effective array of solutions that can be used in varying scenarios where wireless connectivity is needed. These solutions fall into four categories: - Individual wireless POS terminals for a small stores - Small wireless connection modules to handle up to 3 devices at ATM or POS installations - Higher capacity wireless connection modules for large merchants with up to 50 devices (e.g. checkouts or tills) - Truly mobile wireless POS terminals that can be used for truck deliveries, tradesmen, taxis, etc. All these solutions utilise the innovation of having more than one SIM card in the device. The first three wireless devices use the extra SIM to allow a choice of wireless networks. The saturation of a network can vary second to second, and by selecting the strongest network the chance of failure to connect to the host system is greatly reduced. The mobile wireless POS terminal on the other hand uses one SIM card for GSM telephony and the second to allow processing on a mobile handset. Results from the recent ‘proof of concept’ trials in Russia have been very exciting. Terminals were deployed in restaurants, boutiques and supermarkets and connected to their acquirer hosts using the GPRS services from two mobile phone companies, the key statistics over the 3-month trial period were: - Network transmission success rate was better than 98% - The average transmission time for a transaction was 6 seconds

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Categories: Payments & Commerce | Payments General
Countries: World
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