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Visa partners with Pesaflow

Monday 22 January 2024 11:38 CET | News

Visa has announced its partnership with Pesaflow in order to provide customers and clients in the region of Kenya with improved digital payments. 

Following this announcement, Pesaflow and Visa’s collaboration will focus on improving digital payments within the Kenyan government. In addition, the partnership is expected to significantly optimise and improve the effectiveness, transparency, and inclusivity of public products, while also encouraging financial inclusion. 

Pesaflow represents a platform that was developed to offer a single citizen profile and easy access to more than 5,000 solutions from multiple Ministries, Counties, Departments, as well as Agencies within the Kenyan government.

 

Visa has announced its partnership with Pesaflow in order to provide customers and clients in the region of Kenya with improved digital payments.

More information on the partnership

The platform represents a division of Webmasters Kenya, as the firm that created the online citizen portal eCitizen provides a large and secure range of solutions to Kenyan customers. Pesaflow’s suite of solutions will provide platforms with government tools, as well as a dependable way to collect transactions from the public. 

Following this strategic deal, the platform aims to advance its services by providing optimised solutions to the public sector and citizens that utilise government products. This process will take place through the use of Visa’s network and security infrastructure. At the same time, the collaboration will prioritise developing simple and user-friendly digital payment systems, including digital cards and virtual cards, as well as secure gateway services. 

The Visa Government Solutions team is expected to collaborate closely with Pesaflow in order to digitise government tools, as well as to integrate Visa products. In addition, the focus on the partnership will give citizens and customers several payment methods, as well as the possibility to simplify the way the government collects taxes. This is set to optimise the manner in which businesses improve and develop their financial management, cost savings, as well as their public services. 

Visa’s recent strategy of development

US-based multinational payment card services firm Visa had multiple collaborations and product launches in the last couple of months, covering several geographic areas around the world. 

In January 2023, the US-based fintech Brightwell announced its partnership with Visa in order to enable payouts to bank accounts and wallets across the globe, through the use of Visa Direct. Throughout this strategic deal, Visa Direct’s vast reach was expected to be extended to more customers, aiming to optimise overall quick and secure access via accounts and wallets as endpoints. 

Earlier in the same month, Visa announced its complete acquisition of Pismo, a global cloud-native issuer processing and core banking platform. The integration of Visa and Pismo was set to provide users with core banking and card-issuer processing capabilities, across all the tool types through the use of cloud-native APIs. At the same time, Pismo’s platform was expected to enable Visa to provide support and connectivity for emerging payment schemes, as well as RTP networks for FI users. 


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Keywords: partnership, payments , digital payments, online payments, mobile payments, ecommerce, financial inclusion
Categories: Payments & Commerce
Companies: Pesaflow, Visa
Countries: Kenya
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Payments & Commerce

Pesaflow

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Visa

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