The VITAband allows customers to carry out contactless payments at accepting merchant locations. It also links to a customizable Emergency Response Profile (ERP) that provides medical professionals with access to critical medical information in the event of an emergency. The technology was piloted by US Bank employees in Q2 2011.
US Bank has partnered with MasterCard Worldwide, Vita Products, Oberthur Technologies and FIS to provide this product. Issued by U.S. Bank, the MasterCard PayPass VITAband contains a Radio Frequency Identification (RFID) payment chip, which enables contactless purchases. Customers can load and reload funds onto the chip as needed via an online user account.
Each band also carries a VITAnumber, a unique, eight digit numeric identifier that links the wearer to a customizable Emergency Response Profile, which houses the individuals identity and critical medical information. First responders can access the profile in the event of an emergency.
The VITAband allows customers to check their account balances, reload associated prepaid accounts and customize their Emergency Response Profiles. Signatures are also not required for purchases under USD 50 that are made with the PayPass-enabled wristband. All transactions for the initiative are processed by FIS.
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