TrueNorth partners with Brim Financial

According to TrueNorth’s officials, the partnership with Brim aligns with the company’s commitment to offering improved technologies to customers. Through this collaboration, TrueNorth is set to invest in developing dedicated Brim delivery insight as well as assets and accelerators, including pre-integrations, methodologies, and best practices to expand project predictability and speed to market. Additionally, representatives from Brim Financial underlined that their company’s objectives align with TrueNorth’s, with both organisations aiming to deliver advanced solutions to the financial services industry. Considering that Brim intends to accelerate its rollout with banks in the US market, the collaboration assists the company as TrueNorth delivers digital solutions to financial institutions. Also, the strategic partnership is set to support Brim in simplifying client implementations, as well as scaling the expansion of its business.

Furthermore, the alliance between TrueNorth and Brim Financial assists the growth of the credit card industry, as it combines both companies’ capabilities and their complementary features and concepts. The two companies are set to invest in joint go-to-market and co-innovation efforts, and in developing an integrated delivery organisation that can offer the scale and flexibility to support Brim’s market expansion. The collaboration with TrueNorth follows Brim Financial’s partnership with Mastercard from December 2023, when the two companies joined forces to optimise and modernise credit card infrastructure for customers and clients in the US. As part of the announcement, Brim was set to embed Mastercard’s Open Banking capabilities across end-to-end platform, with this aiming to enable US financial institutions, regional banks, community banks, fintechs, and large brands to provide their clients with an optimised payment experience.

Additionally, to support TrueNorth’s growth and enable further development in the lending space, LoanPro announced its equity investment in the company in August 2023. The financing intended to solidify the pre-existing partnership between the two organisations, while also assisting the development of products and delivering value to customers in the financial services industry.

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