Under the terms of the acquisition, SAP is set to deploy the hybris Commerce Suite, which provides a series of features including automated calculation capabilities and multi-language interfaces for business users.
hybris expands SAP offerings that address customer engagement across marketing, sales, service and commerce. As part of SAP, hybris is expected to take advantage of mobile, cloud and big data innovations from the company.
hybris provides a multichannel commerce software solution which integrates product content, commerce operations and a channel to assist retailers, manufacturers and other businesses in delivering an enhanced experience for their customers across the online, in-store and mobile channels. hybris has over 300 customers worldwide running more than 2,500 websites.
In recent news, hybris has been selected by ASOS, a UK-based online retailer to launch its new e-commerce business in China.
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