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Praxell & Hypercom Introduce First Internet-based "Plug N? Work" Cash, Gift and Promotion / Loyalty

Wednesday 16 January 2002 21:04 CET | News

Praxell, Inc., and Hypercom Corporation announced the integration of Praxell?s IP-based stored value transaction services with Hypercom?s new ePic ICE 7000CE card payment terminal to deliver the first Internet-based, ?Plug n? Work? gift, cash and promotion/loyalty card solution for retailers.

With the ?Plug n? Work? solution, any retailer installing the ICE 7000CE can immediately offer electronic gift, cash and promotion/loyalty cards to its customers and accept them for payment through the Praxell service. Retailers no longer have to bear the time and substantial expense associated with the additional integration and implementation of the stored value solution into the point-of-sale. Retailers can immediately sell their own private label, highly profitable electronic gift and cash cards and also execute ?card-only? promotion/loyalty programs through the gift or cash cards or separate cards. With additional integration, customers can also then use the same card accounts to effect payments through the retailer?s multi-channels, such as online, catalog, kiosk, vending machines and wireless devices.


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Categories: Payments & Commerce
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Payments & Commerce