The partnership with Ukash means that DataCash can now offer its merchants the ability to accept cash payments online. Customers simply exchange their cash for a Ukash voucher at any one of 14,000 Ukash issuing locations across the UK and then redeem their voucher online as payment against the purchase of goods and services by using the unique Ukash voucher reference number. Integration of the service is simple via the DataCash API. Once integrated, Merchants can show that they accept the Ukash payment brand by displaying the distinctive Ukash logo on their website alongside their existing payment types. Consumers simply enter the unique 19-digit number from their Ukash voucher when they are asked to pay. According to research carried out by Ukash, UK retailers are losing almost £8 billion per year by failing to accept cash payments for online transactions. This would represent an increase of at least 43% on the current level of online sales of £18.3 billion, which translates into a significant amount of lost business to individual retailers.
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