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Online Consumers = Christmas Cha-Ching

Wednesday 17 December 2003 18:28 CET | News

In a new online consumer survey conducted by New Media Strategies (NMS), 54% of respondents say they will spend more this holiday shopping season than they did last year.

Of the survey respondents, 15% planned to spend the same amount this year as they spent last year, and 31% reported plans to spend less this year than in 2002. The NMS study also tracked buzz about the hottest electronic gifts and video games on Holiday Wish Lists for consumers. NMS projects that Hollywood should have another stellar year as movie DVDs dominate wish lists for Electronic Gifts at 43%, followed by video games at 29%. Apples iPod (6%), stereo equipment (6%) and plasma TVs (5%) round out the Top Five Electronic Gifts on Holiday Wish Lists for consumers.


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Categories: Payments & Commerce | Payments General
Countries: World
This article is part of category

Payments & Commerce