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Elvis Presley Limited Edition Prepaid MasterCard Gift Cards to Be Powered by Clarity Payment Solutio

Tuesday 13 January 2004 15:53 CET | News

Clarity Payment Solutions and Elvis Presley Enterprises have announced an agreement to market Elvis Presley Limited Edition Prepaid MasterCard gift cards.

The launch of this exciting new venture is timed to commemorate the 50th Anniversary of The King of Rock N Rolls history-making first recording. The exclusive program will be managed by Clarity, with KeyBank as the card issuer. As part of the agreement, Clarity will host an e-commerce website, www.elvisgiftcard.com, where consumers can order the limited edition gift cards online. Initially, two different designs will be made available. The gift cards can be purchased in amounts ranging between $25 and $100. Elvis Presley Enterprises will actively market the gift card on its elvis.com website as well as distribute information about the card to subscribers of EPEs electronic newsletters targeted at fan clubs, The Elvis Presley Collectors Club and general site visitors. Elvis Presley Limited Edition Prepaid MasterCard gift cards are the perfect gift for Elvis fans everywhere and are accepted at millions of locations worldwide, including Shop Elvis on the elvis.com website.


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