Cyota Adds First USA as a SecureSuite Customer

Verified by Visa (3D Secure) helps reduce fraud by authenticating First USA cardholders and producing online purchase receipts for their approval, which will ultimately reduce both consumer and merchants exposure to fraud. SecureVbV has been developed in conjunction with Verified by Visa to enable card issuers to verify a cardholders identity through the use of a password and provide results to the merchant in real time during the virtual checkout process. Cyota is delivering a hosted SecureVbV solution for First USA, which allows maximum flexibility with no integration impact. SecureVbV is part of Cyota SecureSuite(TM), an integrated online payment security platform designed to seamlessly integrate a wide range of authentication and credit card security products including Verified by Visa, MasterCard® SPA and Cyotas surrogate number solution, Cyota SecureClick(TM) into a single user experience. SecureSuite allows banks, with a single backend integration, to offer consumers a unified front end that supports association standards, payment security and transaction products. This risk-free approach helps issuers start a payment initiative without any integration efforts or IT investment in equipment.