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Tinkoff to select startups to integrate into its ecosystem

Thursday 24 June 2021 10:20 CET | News

Tinkoff has launched a new programme to assist startups and technology projects, according to an official press release.

As part of the programme, Tinkoff Group will become a strategic investor or partner to companies that show stable growth and have the potential to be integrated into Tinkoff’s services, product lines, or its wider ecosystem. Companies of any size are eligible for the programme and its primary selection criteria is the startup or its initiatives’ potential to help the Group reach any of its objectives:

  • Attracting customers into the Tinkoff ecosystem;
  • Monetising new products or services;
  • Implementing initiatives to attract customers into the Tinkoff ecosystem;
  • Developing and implementing innovative solutions to streamline intra-Group processes.

Programme participants will enjoy varied forms of support from Tinkoff – from expert consulting to direct investments. The Programme also allows:

  • Tinkoff to serve as a financial and engineering partner, as well as a process automation provider and payment partner;
  • The Tinkoff ecosystem to be used for pilot runs to test products or business ideas;
  • Startups to obtain new sales channels and customers, for instance, with the help of the Tinkoff super app or Target recommendation system;
  • Tinkoff to purchase certain solutions from startups, become an investor, or buy the entire project and embed it into the Tinkoff ecosystem.

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Keywords: startup, investment, fintech
Categories: Banking & Fintech
Companies:
Countries: Russian Federation
This article is part of category

Banking & Fintech






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