Beginning in July 2005, New York Community Bank will introduce customers to its new Internet banking site, NYCBDIRECT, via Online Resources integrated platform. The banks existing Internet banking users will be converted to the new platform beginning in August 2005. Online Resources comprehensive suite of services will enable New York Community Bank to aggressively grow its online banking and bill pay relationships. These services, which are branded to New York Community Bank, include retail and small business Internet banking, bill payment, cash management, web design and other financial self-service capabilities. The bank will also make available to its customers additional services, including online check imaging, e-statements and account aggregation through Money HQ. Online Resources will also integrate its unique ICM relationship management services into New York Community Banks call center and marketing programs. ICM combines consumer marketing, CRM technology and access to multiple consumer touch points, in order to drive consumer adoption and Internet channel profitability for Online Resources clients.
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