VenueNext point-of-sale and mobile commerce company entered into a multi-year partnership with Ticketmaster to deliver contactless solutions across Ticketmaster's entire user base, which includes sporting events and concerts. The features will be made available at every venue around the world and enable guests to manage everything from venue access to in-seat ordering of concessions and merchandise purchases through their smartphones.
Ticketmaster already offered contactless mobile ticketing to its patrons, but this relationship with VenueNext expands its digital offerings in response to the COVID-19 pandemic.
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