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Sprint rolls out open mobile platform for NFC

Friday 4 October 2013 00:28 CET | News

US provider of wireless and wireline communication services Sprint has rolled out Pinsight Touch, an open platform for storing and accessing credentials on a mobile device.

Pinsight Touch provides a direct path for credential issuers to enable their own branded applications with near field communication (NFC) and to share access to those credentials with other applications, thus enabling enhanced distribution and wallet share.

Sprint has joined forces with US provider of NFC software and services platform Sequent, leveraging their technology platform to enable application developers to add NFC functionality into the branded mobile applications consumers already use. To further support the issuer and merchant mobile applications, Sprint has tied-in Pinsight Media+, the mobile media company powered by Sprint. Pinsight Media+ incorporates a suite of media tools into the Pinsight Touch program which can assist issuers and merchants.

Pinsight Media+ is a mobile media company, powered by Sprint. Working with brands, advertisers and app developers, Pinsight Media+ provides mobile advertising, mobile commerce, analytics and other services. 

In recent news, Sprint has entered an agreement with Western Union. Following the agreement, users of Sprint prepaid brands Boost Mobile and Virgin Mobile US have access to Western Union mobile money transfer services.


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Keywords: Sprint, Pinsight Media+, Sequent, NFC, open mobile platform, credentials, wallet share, mobile device
Categories: Payments & Commerce
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Countries: World
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Payments & Commerce