Citi Mobile allows customers who have internet access on their mobile phones to carry out transactional activities, including funds transfers and bill payments via their handheld devices. It is browser-based, requiring no registration or software download. Citi Mobile users can use the same Citibank Online login access with their card number and PIN to manage their bank, card, and investment accounts through their mobile phones.
Citi Alerts is an SMS service that notifies customers automatically when a banking activity such as a salary credit or a credit card charge occurs. It also allows customers to access their banking and card information on-demand via two-way SMS. Citi Alerts consists of two types of notification services. Alerts on Demand can be requested by customers and are sent via SMS to a pre-set number, while Customizable Alerts can be set to notify consumers via SMS when a specific payment has been received or when a charge above a pre-set amount is swiped on their credit cards.
The Mobile Banking platform was developed in partnership with Mobile Money Ventures, a joint venture between Citi and Korea-based mobile service provider SK Telecom.
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