BtoBet has partnered with Tola Mobile to upgrade its payment processing capacities for new and established African betting markets.
The partnership is marked as a key strategic directive by BtoBet, as it moves to integrate Tola Mobile’s ‘Wallet API’ system across its tailored African platform, allowing bookmaker partners a greater depth of localised payment solutions.
Since 2011, Tola Mobile has catered for ‘unbanked African consumers’, offering access to digital payment services through its SMS ‘Wallet’ and ‘MobilePay’ platforms.
Integrating Tola Mobile solutions, BtoBet has secured a further SMS payment processing gateway for its platform, allowing partners to fund winnings and prizes through SMS notifications, a key transactional functionality for African players.
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