The funding took place with participation from existing investors Bullpen Capital, General Catalyst and Boost VC.
Octane AI is currently providing ecommerce marketers with tools to collect zero-party data and power a personalised customer journey across owned and paid marketing channels, boosting website conversion rates and generating over USD 73 million in revenue for small and medium-sized Shopify stores around the globe.
The new round brings total funding to date to USD 14 million and adds to the company's momentum over the past year with the recent launch of its new Conversational Pop-up product, the recognition by Shopify as the Best Storefront App and welcoming Shopify as a customer. In June, Shopify's point-of-sale team launched an Octane AI Shop Quiz to provide a consultative experience that helps merchants find the right point-of-sale hardware for their business.
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