According to the press release, the partnership comes to strengthen the company's presence after the launch of its two concept stores in 2020, which have received positive response despite the COVID-19 pandemic.
Desigual is characterised by the individuality and the unique character of its creations designed to dress anyone who wants to be 100% themselves and express their most creative side. The brand is Mediterranean in spirit, and this is where the inspiration comes from, which is conveyed through the designs, stores, and communication. Through its garments, Desigual aims to inspire people to be themselves and invite them to celebrate their authenticity.
Tata CLiQ Luxury is focused on enhancing its luxury experience by embracing the principles of Slow Commerce. As India's premier luxury lifestyle platform, it strives to offer a improved shopping experience through a careful curation of brands, luxury delivery and unboxing experiences designed to bring luxury shopping to the customer's doorstep, and personalised privilege programmes.
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