Under the terms of the deal, Jockey is set to expand its brand presence on eBay via ChannelAdvisor’s Guided Marketplaces service by using ad templates and posting templates. Jockey is now able to send SKUs and process orders as well as participate in the daily deals that eBay offers within the marketplace.
Furthermore, via ChannelAdvisor’s Managed Comparison Shopping service, Jockey will have its feeds updated for each shopping engine. When ChannelAdvisor receives one feed from Jockey.com, the company launches its products on all shopping sites.
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