Moreover, it aims to list up to 39.4% of its capital on the Milan bourse, e-commercefacts.com reports. The marketplace runs ePRICE, with more than 600k products catalogue, Saldiprivati or GialloZafferano e-tailers. Ainio ecommerce players plans to keep 21.45% of company’s capital.
The Italian e-tailer reached 18.2 million monthly unique visitors in October 2014 and has ranked fourth right after Google, Facebook and Microsoft, with an audience which represents a 63% of Italian internet users. Banzai revenues were EUR 120 million in January – September 2014.
Check out our Cross-border Ecommerce Research section here for more info on specific ecommerce facts and figures, preferred payment methods, risk and fraud, as well as ecommerce legislation and regulation in Italy.
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