The forecast has been revealed by the president of French Ecommerce Federation, FEVAD, François Momboisse, e-commercefacts.com reports. The French ecommerce market registered 20,000 new websites in 2014, rising 14% over the previous 157,300 ecommerce sites in 2013.
There is also a notable increase in purchase frequency, with 15% more transactions per buyer than in 2013, to 20 online transactions per year per buyer. However there was 4% decrease in average basket value to EUR 81, lower than it was in 2013.
Check out our Cross-border Ecommerce Research section here for more info on specific ecommerce facts and figures, preferred payment methods, risk and fraud, as well as ecommerce legislation and regulation in France.
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