Ecommerce drive in Asia Pacific banks on smartphones dominance

MM

Melisande Mual

26 Oct 2016 / 5 Min Read

In New Delhi, almost 100% of respondents bought via smartphone, while less than 20% had used a desktop or laptop, emarketer.com reports.

Also, about 80% of digital buyers in Jakarta, Indonesia and Bangkok, Thailand had made a digital purchase via a smartphone. In Jakarta, 23% of respondents used a desktop or laptop computer, and about 15% used a tablet.

In Bangkok, around 40% used desktop and laptop computers and tablets. And in Ho Chi Minh City, Vietnam, more respondents said they used a computer than any other type of device to make a digital purchase. More than half said they used a smartphone to do the same – and nearly 30% said they bought digitally via a tablet.

Countries:
MM

Melisande Mual

26 Oct 2016 / 5 Min Read

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