Verado launches to eradicate fraud in the secondary luxury goods market

MM

Melisande Mual

04 Sep 2018 / 5 Min Read

The company’s online platform will replace its previous website watchr.co.uk, and aims to simplify the process of buying and selling high-quality used items, whilst removing fraud and unfair pricing models in the secondary market. It will enable buyers to purchase high-end watches, jewellery and gemstones with an absolute guarantee of authenticity and quality through its own product verification approach. 

The company’s pre-listing verification process uses technology to identity check all sellers and authenticate their item. Once an item is sold, Verado then uses manufacturer-certified inspectors to check its condition, documentation and working parts before it is released. 

Verado secured GBP 300,000 in Angel investments and is backed by investors such as: Chris Fung (Ex-CEO of Crussh Foods), Vishal Mehta (Director of White Hope Holdings and Dimexon.com), Petrone Group and a prominent enterprise in the diamond industry.

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MM

Melisande Mual

04 Sep 2018 / 5 Min Read

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