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Halan partners Truecaller for customer call safety

Monday 30 September 2024 14:04 CET | News

Halan, a financial super app in Egypt, has announced a strategic partnership with Truecaller, a global platform known for verifying contacts and blocking unwanted communications.

 

This collaboration allows Halan customers to verify incoming calls, enhancing safety and improving communication through Truecaller’s Verified Business Caller ID solution suite. As a transformative financial ecosystem catering to millions, Halan aims to deliver seamless and cost-effective financial solutions.

In light of the increasing issue of unsolicited calls faced by smartphone users, the company is focused on providing a secure and efficient communication experience for its customers and partners. By integrating Truecaller’s Verified Business Caller ID solution, Halan enhances phone-based communication and establishes a reliable brand identity that fosters trust and ensures user safety. This integration helps users easily identify legitimate business calls, significantly enhancing their overall communication experience.

 

The implementation of Truecaller’s Verified Business Caller ID solution marks a substantial advancement in Halan's financial services ecosystem. This feature not only improves customer interactions through verified and contextual business communication but also highlights Halan’s commitment to delivering secure and innovative digital services. Key elements included in the solution, such as brand name, logo, category name, verification tick, and a distinctive green badge, further strengthen Halan's position as a consumer-centric brand in the market.

Utilising all features

The partnership also leverages Truecaller’s Business Profile feature, which allows Halan to share authentic business information with Truecaller users. This includes displaying the brand’s personality, social links, business details, and selected brand imagery, all of which are designed to enhance customer trust and engagement.

The partnership was discussed by representatives of Halan, who stated that the collaboration with Truecaller ensures customers can verify calls easily, thereby improving their safety and overall experience. They emphasized Halan’s commitment to providing secure and trustworthy service for every customer.

Partnership views

Representatives of Truecaller noted that the partnership aligns with Truecaller’s mission to foster a trustworthy communication environment, especially in the rapidly evolving digital landscape. By collaborating with Halan, Truecaller aims to extend its commitment to safety and efficiency in communications. The integration of the Verified Business Caller ID solution is expected to help businesses protect their brand integrity while empowering customers to engage with confidence.

Source: Link


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Keywords: partnership, super app, identity verification, digital identity
Categories: Fraud & Financial Crime
Companies: Truecaller
Countries: Egypt
This article is part of category

Fraud & Financial Crime

Truecaller

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