iTunes Cards are used to purchase and download music and other digital content, such as music videos, audiobooks and games from Apple’s iTunes Store. The iTunes Card’s value is activated via the point-of-sale system. By combining the value-bearing prepaid iTunes Card with InComm’s Fastcard POS activation technology, Yamada Denki can cut back on fraud and also display the cards instead of keeping them locked in a safe, as procedure dictates for value bearing cards.
The InComm technology was piloted in December 2008 in 12 of its megastores in Japan. iTunes Cards are available in USD 15 (JPY 1,500), USD30 (JPY 3,000) and USD 50 (JPY 5,000) denominations.
Every day we send out a free e-mail with the most important headlines of the last 24 hours.
Subscribe now