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Pine Labs partners Atome to expand BNPL acceptance in Malaysia

Wednesday 7 July 2021 10:19 CET | News

Pine Labs has partnered with Atome, a Buy Now, Pay Later (BNPL) platform, to enable flexible instalment payment options across merchant establishments in Malaysia.

According to the official press release, Pine Labs has pioneered the BNPL category in India where it now has 95% market share of offline BNPL services. The company is accelerating BNPL payment acceptance and last-mile retail transaction technology in the Malaysian market and has already onboarded merchants and banks like CIMB Bank, AmBank, HSBC Bank, AFFIN BANK, and RHB Bank on its BNPL platform.

Atome partners over 3,000 online and offline retailers in nine markets. In Malaysia, Atome partners with over 200 online and offline merchants including ZALORA, Agoda, ALDO, Eu Yan Sang, Box of Bricks (LEGO reseller) and Machines (Apple premium reseller) across key verticals such as beauty, fashion, travel, homeware, and lifestyle.


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Keywords: Pine Labs, Atome, BNPL, banks, instalment payments
Categories: Payments & Commerce | Payments General
Countries: Malaysia
This article is part of category

Payments & Commerce