Despite global economic challenges and the end of the Zero Interest Rate Policy (ZIRP), Viabill has achieved all-time high consolidated net profits of EUR 5.4 million, based on a group turnover of EUR 22.2 million, according to the 2022/2023 annual report of its parent company, The Holding Co. A/S.
Representatives of Viabill attributed these record results to the company's ability to adapt to changing market conditions and control costs effectively. They emphasized the importance of healthy growth in the BNPL sector, highlighting Viabill's unique position in the European market.
As Viabill approaches its 15th year of operation, they expressed intentions to explore acquisitions as a means of expanding the company's presence beyond Denmark and Spain into a pan-European market. They suggest that many European BNPLs are facing challenges due to outdated business models built around ZIRP conditions, creating opportunities for consolidation within the industry.
Viabill, founded in 2010, has grown to become a market leader in Denmark with over 270,000 customers. Owned by global venture capital firms like Headline GmbH and various private investors, Viabill aims to challenge existing market leaders with its bottomline-centric approach to BNPL services.
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