Trustly to advance the expansion of European businesses

IM

Iulia Musat

22 Apr 2024 / 5 Min Read


As per the information provided in the press release, Trustly aims to advance its commitment to supporting the growth of European businesses by launching the Trustly Growth Guarantee solution. The company plans to provide clients with a new method to pay at checkout, while also allowing businesses to increase their conversion rates and minimise the fees they pay in comparison to traditional payments.

Open Banking payments provider Trustly has announced its plans to increase growth for businesses operating across Europe via the Trustly Growth Guarantee solution.

Truslty’s offering

Through this move, Trustly intends to enable customers to undergo fewer steps in the payment process, while delivering increased efficiency of return user recognition. The Trustly Growth Guarantee solution is set to offer predictable pricing, which results in the cost being one amount per transaction and having no variable fees. In addition, the company underlined its commitment to delivering a simplified integration and aims to include Success Concierge as standard. According to Trustly’s officials, the company intends to support its clients in their advancement strategy by offering them payment solutions that can drive efficiency and value.

Furthermore, the company’s decision to launch the Trustly Growth Guarantee solution follows the results seen after introducing Azura, as well as the current environment where account-to-account (A2A) payments are increasing. Trustly mentioned that if merchants do not see an expansion in conversion or a decrease in payment costs, at a processing rate of a minimum of 50.000 transactions each month for three months, the company is set to disburse three months’ worth of processing fees. At the time of the announcement, the guarantee is available for both new and existing Europe-based customers, with it being subject to Trustly’s general terms and conditions.
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IM

Iulia Musat

22 Apr 2024 / 5 Min Read

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