According to a study entitled ‘Mobile Payments and Consumer Protection in Canada’ released by the Financial Consumer Agency of Canada (FCAC), customer protections vary across the Canadian marketplace, depending on the service provider.
Also, the study revealed that m-payment service providers may sell user data to third-party marketers, who then target consumers with advertising based on demographic, behavioral and geographic information. This practice, known as profiling, may provide benefits to consumers, but it may also pose new risks, particularly when products are marketed to vulnerable consumers.
Finally, the study revealed that the number of stakeholders involved in an m-payment transaction may increase the level of complexity related to dispute resolution and redress. In the event of an error or unfair treatment, a consumer may be unsure as to how or where to file a complaint or obtain redress.
Every day we send out a free e-mail with the most important headlines of the last 24 hours.
Subscribe now
We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the The Paypers website, they in no way represent the opinion of The Paypers.