The company aims to provide comprehensive services for international digital payments to boost convenience for Asian tourists from different provinces, including Chinese mainland, Hong Kong, SAR, Malaysia, and South Korea. Thus, users will be able to easily make digital payments through their local digital wallets, including Alipay, AlipayHK, Touch ‘n Go, and Kakao Pay, eliminating the need to exchange money in the local currency or travelling with cash.
According to the official press release, digital payments will be available at over 3,000 stores across the country under the Central Retail brand, boosting convenience for tourists when shopping in store. Additionally, customers who use Alipay+ can receive privileges and promotions provided by Central Retail and international mobile wallet providers, benefitting from enhanced shopping experiences, which may include special offers, discounts, and cashback.
Moreover, international travellers who use Alipay+ to shop at the retail store between 15 August 2023 and 30 September 2023 will receive a discount coupon in the form of a cash voucher which can be used for further purchases. More details about the promotion can be found here.
The launch of Ant Group’s digital payment provider, Alipay+, in Thailand is in line with an increased demand for Asian tourists travelling to Thailand, after a few years of restrictions due to the COVID-19 pandemic. As a post-pandemic new world emerges, more tourists revert to their international travelling plans, with Thailand counting for over 12 million tourists in the first half of 2023 alone. Most of the tourists came from Malaysia, China, Russia, South Korea, and India, which prompted Alipay+ to expand its services in the country and increase its customer base.
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