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Walmart delays the launch of its subscription service Walmart+ again

Thursday 6 August 2020 11:07 CET | News

Walmart has delayed the debut of Walmart+, its subscription service yet again, and it’s unclear if the company has a new date in mind.

According to engadget.com, the COVID-19 pandemic has been hindering Walmart’s plans to launch its answer to Amazon Prime. The service, called Walmart+, was originally supposed to roll out in March or April 2020, but the company was forced to push its launch back to July 2020 due to COVID-19. However, the launch was once again delayed since then, and it’s unclear if its availability will be limited to certain regions at first.

Moreover, it was reported that Walmart+ will start as a rebranded version of the company’s Delivery Unlimited service, which costs subscribers USD 98 a year for unlimited same-day deliveries for grocery and select goods. 

Although Walmart+ doesn’t have a concrete roll out date yet, the project is a top priority for the company, as Walmart wants to catch up with Amazon’s Prime service, engadget.com stated.

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Keywords: Walmart, Walmart+, subscription service, COVID-19, Amazon Prime, Delivery Unlimited, same-day deliveries
Categories: Payments & Commerce | Ecommerce
Countries: World
This article is part of category

Payments & Commerce