Square for Retail merchants can now have products from their businesses populate right alongside items from other ecommerce stores of all sizes, helping smaller sellers to increase reach and revenue by uncovering new customers buying online.
The integration with Google Merchant Center allows Square for Retail sellers to add their item catalogue to Google’s surfaces including search, the shopping tab, images, maps, and YouTube. Buyers can then click on the listings and purchase the item directly from the seller’s online store.
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