Benefito Mobile launches prepaid mobile phone card


The company's management targets approximately 300,000 users and a turnover of EUR 15 million in 2025.

The Benefito Mobile card is one of the first products of this kind in the telecom and retail industries in Romania, and the credit received on the mobile phone is a reward for the purchases made. Specifically, people who shop from Benefito partners receive mobile credit for the money they spent.

Some of the first partners of the operator are Banca Transilvania, BCR, Benefit, Edenred, Up Romania, as well as Bonusway and MyWorld, two cashback platforms.

One of Benefito card’s main differentiators is the charging method, as it is charged in RON, not EUR. Benefito Mobile card prices start at RON 15, while the prices for recharging start at RON 10.

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