Per the information detailed in the announcement, the acquisition seeks to make travel increasingly more accessible and affordable for millions of consumers.
A provider of BNPL payment and credit products to travellers, Uplift has experienced growth over the last years, currently serving 3.3 million customers in collaboration with more than 300 of the largest airlines, cruise lines, and hotel chains in the US and Canada.
Uplift provides a full range of BNPL products, including well-known 0% financing offers that help consumers align the payment of their travel expenses with their own cash flows, with no cost being applied to them. What is more, Uplift carries out credit bureau reporting, enabling users to keep up their good credit scores as they make monthly payments.
Per the announcement information, travel financing is in alignment with Upgrade’s strategy of making credit available at the point of sale to help finance meaningful expenses of the likes of buying a car or making home improvements, in addition to making credit directly available to consumers through means of cards and loans.
Renaud Laplanche, co-founder, and CEO at Upgrade said that they are looking forward to welcoming Uplift team members, partners, and customers to Upgrade, adding that the Uplift team has established the company as a well-known BNPL provider within the travel industry. Per their statement, the companies are set to combine forces to make travel increasingly accessible and affordable for a multitude of consumers, and over time, implement similar solutions in adjacent parts of their customers’ lives.
Further commenting on this, Tom Botts, Chief Commercial Officer at Uplift advised that they believe this combination will help expedite Uplift’s ability to assist consumers with paying for their trips through means of simple and affordable monthly instalments. The spokesperson said that as part of Upgrade, more resources are set to be available to better serve their partners and customers and continue to develop, simple, surprise-free, and straightforward payment plans to help ensure that people are enabled to pay for the things that matter the most for them and elevate their lives.
A US-based company headquartered in San Francisco, California, Upgrade has delivered more than USD 24 billion in affordable and responsible credit to mainstream consumers through cards and loans since its 2017 inception.
Currently available throughout the US and Canada, Uplift is a BNPL solution that serves enterprise-level travel brands, while looking to empower people to get more out of life. Its complete range of flexible payment options helps drive higher conversion and loyalty for partners, while providing customers with a simple way to pay over time, with no fees or prepayment penalties applied.
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