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TRAY and Olo digitalise experiences for restaurant guests

Tuesday 21 May 2024 13:13 CET | News

US-based POS platform TRAY has strengthened its partnership with Olo to integrate Olo Pay card-present processing with its point-of-sale (POS) system.

 

The partnership will also include Olo Order integration for automated menu synchronisation. This move is part of a larger integration with the Olo Engage product suite, aiming to offer restaurants digitally personalised experiences for their guests.

TRAY has strengthened its partnership with Olo to integrate Olo Pay card-present processing with its point-of-sale (POS) system.

The expanded partnership will enable automated menu synchronisation through Olo Order integration, streamlining operations for restaurant owners.

TRAY will also implement the Olo Order Ready AI, a machine-learning tool that predicts when orders will be ready, enhancing accuracy for guests and delivery providers.

The integration of Olo Pay with TRAY for card-present transactions is set to digitise on-premise payments, addressing common operational challenges such as reconciliation and refunds.

Olo’s launch of card-present payment processing services

In July 2023, Olo has launched card-present payment processing solutions to enhance in-store shopping experiences and simplify payment management. Ten new products have been introduced under three suites: Order, Pay, and Engage.

Olo Pay now supports card-present transactions at self-service kiosks via a partnership with Adyen, improving efficiency and integration of in-store and online interactions. New features include Borderless Loyalty Integrations for streamlined loyalty programme access and OrderReady AI, which uses machine learning to optimise restaurant operations and customer experience.


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Keywords: digital payments, payment processing, artificial intelligence, POS, digitalisation
Categories: Payments & Commerce
Companies: Olo, TRAY
Countries: World
This article is part of category

Payments & Commerce

Olo

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TRAY

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