National Study Reveals that Sales Pros Prefer Prepaid Cards for Incentives

Thursday 29 July 2004 18:26 CET | News

Ecount has revealed the results of a national telephone survey that found sales professionals overwhelmingly prefer to receive their commission and incentive payments on prepaid cards, as opposed to direct deposit, paper-based checks, cash, and other payment approaches.

Ecounts prepaid programs enable businesses to easily and cost-effectively deliver incentive payments to their sales personnel through highly visible and company-branded Visa and MasterCard prepaid cards, in lieu of paper-based spifs checks or cash. The telephone survey, conducted between April 15 and May 15, randomly sampled sales professionals with bank checking accounts who received commissions or other incentive payments in the form of Ecounts Visa and MasterCard prepaid cards. It found employees strongly prefer prepaid cards over other payment means: -- 90% approved of their employers prepaid card program. -- 90% preferred the faster payment afforded by prepaid cards. -- 59% preferred to use prepaid cards instead of direct-deposit and checks. -- 55% preferred to use prepaid cards over all other payment methods. The research also revealed an overwhelmingly high level of acceptance and utilization for Ecounts Visa and MasterCard prepaid cards among incented employees: -- 72% used their prepaid cards for day-to-day purchases. -- 58% used their prepaid cards for luxury purchases. -- 33% used their prepaid card to pay bills. -- 21% used their prepaid cards for long-term savings. Overwhelming employee acceptance and incredibly high utilization are some of the many reasons why Ecount has seen use of its Visa and MasterCard prepaid cards skyrocket. Other reasons include instant payment without having to cash a check or wait for a direct deposit to hit, online account access, 24 hour customer service, online reporting, and cost-effective pricing. Complete results of Ecounts survey of sales professionals with bank accounts are available upon request, along with other market, product, and service information.

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Categories: Payments & Commerce | Payments General
Countries: World
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