To unite the company under a single identity following a series of strategic acquisitions, MetaBank initiated a brand strategy review in 2021.
The company will make certain changes immediately and fully transition to Pathward by the end of 2022, including the launch of a new brand identity and website. The company will continue to serve its customers under existing brand names during the transition.
Meta Financial Group, MetaBank’s public holding company, will also be changing its name to Pathward Financial by the end of 2022.
Every day we send out a free e-mail with the most important headlines of the last 24 hours.
Subscribe now
We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the The Paypers website, they in no way represent the opinion of The Paypers.