MasterCard to acquire Pinpoint

Thursday 17 April 2014 09:31 CET | News

MasterCard has entered into an agreement to acquire Pinpoint, a provider of loyalty and rewards services to financial institutions across the Asia Pacific region. This acquisition is expected to close in Q2 2014. The financial terms of the deal were not disclosed.

This acquisition, in combination with MasterCard’s functionalities, is set to provide issuers with enhanced rewards programs to offer their customers.

Pinpoint, which was founded in 1984, is an Australian rewards program manager, with a growing footprint across the region into markets such as China, Hong Kong, India, Taiwan and Japan. Its customer base includes financial institutions and merchants.

In recent news, Wave Crest Group, a multi-currency digital payments platform that offers full-service, global solutions, has been selected by payment system Advanced Cash to provide customers with a prepaid MasterCard program.

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Keywords: MasterCard, Pinpoint, loyalty, rewards, Asia Pacific, acquisition, financial, institutions
Categories: Payments & Commerce
Countries: World
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