Dreams partners with Mastercard to deliver sustainable banking solutions

Tuesday 17 May 2022 13:04 CET | News

Dreams, a Sweden-based financial wellbeing platform and provider of engagement banking solutions, has partnered with Mastercard to focus on delivering a suite of sustainable banking products for financial institutions.

The need for banks to have a strong ESG strategy in place has become an absolute business imperative if they want to remain competitive within the broader financial landscape. Implementing digital tools that enable customers to make sustainable consumption choices and reduce their carbon footprint can offer banks and financial services an opportunity to drive customer engagement, reach their net zero goals quicker, and pave the way for a change in consumer climate action.

Dreams’ core mission is to make financially sustainable living an everyday reality for people. Since 2016, the company’s B2C money-saving app has helped over 500,000 users in the Nordics save and invest money for the future, by leveraging a methodology rooted in psychology, neuroscience, and behavioural economics.

Building on Dreams’ B2C platform, the company recently expanded its business model into the B2B space, and evolved its services, as a provider of engagement banking solutions. Banks can now leverage Dreams’ scientific methodology and expertise in behavioural change to empower and motivate their customers to make positive behaviour changes in their lives which boost financial wellbeing and minimise their impact on the environment, whilst increasing engagement, retention, and lifetime value of banking customers.

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Keywords: partnership, fintech, ESG, banks, financial institutions
Categories: Banking & Fintech
Companies: Dreams, Mastercard
Countries: World
This article is part of category

Banking & Fintech




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