Coast ATM will be the sales and marketing arm for the two companies, building on its existing relationships within the gaming and commercial real estate industries to secure locations for installing turnkey ATM and Cash Management systems. Key will provide its expertise as a financial institution with a nationwide ATM network of 2,200 ATMs, as well as its expertise in transaction systems, security and other processing services. ATMs placed in casinos, shopping malls and office facilities under the agreement will be branded as Coast ATM machines with Key providing transaction processing, replenishment, maintenance and other services required to keep the machines operating and serving cardholders needs. Placing ATMs in high-traffic commercial locations adds significant value to the overall customer/tenant experience.
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