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Bulldog Technologies Ships 1st RFID Tags and Readers to GOLIATH Solutions

Friday 18 March 2005 13:52 CET | News

Bulldog Technologies Inc., a leading provider of wireless sensor network solutions, has shipped the first of many RFID tags and readers to GOLIATH Solutions in support of their long-range marketing compliance project with major retail firms.

Estimated project size is 500 stores with each store being outfitted with both readers and tags to aid in the electronic compliance monitoring of in store assets. Bulldogs sensor network products, which include long-range tags and readers, are used in the monitoring, tracking and securing of cargo throughout the supply chain, commented Richard Booth, VP Sales of Bulldog Technology. The GOLIATH project is a natural extension of this technology to the retail floor space. Our continuing project with GOLIATH is not only a solid revenue producer for Bulldog, it is critical to our strategic vision. The delivery of product is the result of the previously announced $1.5 Million dollar contract between Bulldog Technologies Inc. and GOLIATH Solutions. GOLIATH electronically monitors in-store advertising materials by means of a unique RFID tag attached to any sign, fixture or point of purchase display that a manufacturer or retailer wants to monitor. The tags are wirelessly read several times a day by the in store readers and sent via phone, Internet, or paging service to GOLIATHs central server. The data is dynamically accessible by GOLIATH customers through a secure web site. These products fit perfectly into Bulldogs product strategy by extending our ability to monitor assets further into the supply chain stated John Cockburn, President and CEO of Bulldog Technologies.


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