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Bell Canada to collaborate with Dexit

Thursday 29 April 2004 11:40 CET | News

Bell Canada has signed an agreement with Dexit, giving Bell Canada the exclusive marketing rights to implement and sell Dexit low value payments services to merchants across Canada.

The Dexit service allows consumers to pay for items like coffee, newspapers or quick service meals, using a new payment system that will be supported by Bell Canadas IP based national network. By tapping a Radio Frequency Identifier (RFID) tag over a reader which displays the cost of the purchase, money is then deducted from a customers prepaid Dexit account and moved to the merchants account. The payment service will initially be extended to merchants in the 416 and 905 area codes, and eventually to merchants in other major urban centers across the country. Having individual accounts accessible over Bell Canadas IP network, customers will be able to use their Dexit tag in an open, flexible and secure manner, across many types of retailers, such as coffee shops, convenience stores and newspaper stands. Since its launch in downtown Toronto in September 2003, Dexit has grown quickly and is now used at more than 225 merchant locations by 25,000 consumers. With Bell Canadas network, this technology can now be expanded to all merchants in the target urban areas and a much broader consumer base.


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Payments & Commerce