ATB Financial Selects Siebel Branch Teller

ATB Financial, the largest Alberta-based financial institution, has selected Siebel Branch Teller as a key element of its overall branch transformation efforts. The addition of Siebel Branch Teller builds on ATBs current Siebel deployments, which include Siebel Call Center. Headquartered in Edmonton, Alberta, ATB was established in 1938 and provides a full range of financial services to 600,000 customers in 240 Alberta communities. ATB will leverage the Siebel branch renewal application to further optimize the customer experience and provide high-speed service while increasing operational efficiency and driving down branch transaction costs. IBM Global Services will provide end-to-end hardware and systems integration services. ATBs requirements called for a solution that would improve the customer experience, capture cross-selling opportunities, and replace difficult-to-use character-based transaction screens with "once-and-done" transaction capability. Siebel Systems ability to meet these requirements and its feature-rich suite of customer banking solutions were key factors in ATBs selection of Siebel Branch Teller. The ability to deliver additional enhanced functionality, as requested by ATB in the first phase of the project, also influenced the companys choice. Siebel Branch Teller is a customer-focused, end-to-end processing and fulfillment teller and platform solution which financial institutions can use to replace aging and cumbersome legacy systems and transform their branches into flexible sales and service outlets. The solution integrates customer and transaction information and -- with built-in business intelligence -- helps bank personnel provide personalized service and increase revenues by making targeted offers of additional products and services. Additionally, Siebel Branch Teller increases branch efficiency by automating transactions and processes and reducing paper-based operations. As a result, branch personnel can focus more time on the customer rather than the transaction process itself. Siebel Branch Teller is a component of Siebel Retail Finance, the markets only complete banking solution that provides an integrated suite of financial transaction, marketing, sales, service, and business intelligence capabilities. The suite also offers a standards-based, service-oriented architecture that enables banks to increase profitability while strengthening and broadening customer relationships through multiple channels, including the branch, call center, Internet, and ATM.