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Amex Sets Up Own Infrastructure in Saudi Arabia

Tuesday 14 September 2004 23:52 CET | News

American Express has set up its own infrastructure including a technical platform that would allow Amex (Saudi Arabia) Limited to ensure migration of cards and associated customer information from its Bahrain-based technology grid to the Saudi platform.

Simultaneously, one of the major features that American Express is introducing to its Gold and Platinum cardmembers is the Flight Companion Program, when purchasing first and business class tickets on selected carriers. At the moment, in the Kingdom alone, thousands of commercial and service outlets are accepting American Express purchase transactions electronically through point of sale (POS) terminals. American Express currently holds 10 percent share in terms of the total number of cards currently in circulation in the Kingdom. Blue cardholders also enjoy another benefit of having one riyal credited to their accounts for every 100 riyals they spend, while other charge card members derive benefits from Membership Reward Program, which awards card members with points that could be exchanged with free rewards such as shopping, air tickets, hotel accommodation, charity donations and more.


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Keywords: ,
Categories: Payments & Commerce | Payments General
Countries: World
This article is part of category

Payments & Commerce


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