Under terms of the agreement, Alliance will provide an integrated private label credit card program for Design Within Reachs multi-channel business operations, which include 17 retail locations nationwide, a website (http://www.dwr.com), and catalog. Alliance will provide Design Within Reach with a comprehensive set of services, including account acquisition and activation, receivables funding, card authorization, private label credit card issuance, statement generation, marketing and loyalty services, remittance processing, and customer service functions.
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