This partnership will make it easy for Wpay to deploy and manage payment complexities and offer advanced payment optionality to Woolworths brands and other Wpay merchants in Australia.
Gr4vy’s team collaborated with Wpay to carefully identify and deliver specific Gr4vy product and payment orchestration infrastructure capabilities to implement and enhance the already comprehensive payment platform and product offerings. As a result, merchants onboarded through the Wpay platform can now offer even more payment optionality, streamline and manage transactions both on the front and back end of the checkout experience, and effectively drive better customer payment experiences.
Gr4vy’s no-code payment orchestration layer seamlessly enables merchants to deploy, manage, customise, and optimise the right payment method for the specific user. The company offers merchants dedicated instances of Gr4vy in the Cloud, preventing shared infrastructure or server loads. Merchants can get multiple dedicated instances of Gr4vy to reduce points of failure.
Woolworths Group represents one of the largest processors of card payments in Australia, settling an annual value of more than USD 60 billion in payments across more than 1.1 billion transactions in 2022 alone. Wpay, a new standalone payment business launched by Woolworths Group in June 2022, extends the benefits of the investments they've made in their payments platform to other merchants who may not have the scale to build it themselves.
Officials from Woolworths stated that Wpay is committed to investing in new payment capabilities and technologies to help service its retail businesses and provide an augmented customer experience as part of their Wpay payments platform.
Every day we send out a free e-mail with the most important headlines of the last 24 hours.
Subscribe now