Ingenico Group, the global provider of seamless payment, has partnered with Newpharma, the Belgian e-pharmacy business, to deliver a payment experience that meets the security needs of online pharmaceutical buyers.
Newpharma was established in 2008 with the ultimate goal of bringing the pharmacy industry online – and transforming one of the world’s oldest professions. Four months after its first sale, Newpharma received authorization to sell non-prescription medication online. Now non-prescription medication accounts for 15% of Newpharma sales, with a large proportion of those sales coming from France and the Netherlands.
With much demand coming from beyond its domestic market – and due to the potentially sensitive nature of e-pharmacy purchases – Newpharma required a payments provider that could promise processing of international sales and the protection of personal information.
Ingenico ePayments’ platform allows Newpharma to tailor the payment experience to the requirements of international markets, including language, currency and preferred payment method. This guarantees an easy-to-use, secure and smooth checkout process for customers, which ultimately reduces basket abandonment rates and protects consumer data.
Ingenico Group provides solutions to empower commerce across all channels, in-store, online and mobile. They deliver payment solutions with a local, national and international scope, partnering with financial institutions and retailers, from small merchants to several of the world’s best known global brands.
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